the Author

About the Author:
Anna Pione is a partner in McKinsey & Company’s New York office and a leader within the firm’s consumer and private equity sectors. She co-leads McKinsey’s global research on the Future of Wellness, aimed at better understanding changes in how consumers approach the concept of wellness across fitness, health, nutrition, appearance, sleep, and mindfulness. She is also co-author of “The trends defining the $1.8 trillion global wellness market in 2024,” McKinsey & Company, January 2024.

Articles about the Author

Anna Pione - Trends Defining Wellness Market - Author Image

The Future of Wellness: Consumers Looking for Science-Backed Solutions

Four years ago, investors and consumer brand executives often asked us to define what wellness meant to consumers, describe the size of the health and wellness market, and answer whether wellness was just another marketing buzzword that would fade away as consumers found themselves intrigued by something new. Then, COVID-19 helped accelerate growth in this […]

Structures by Design: Thinking, Making, Breaking is a New Type of Textbook

Structures by Design: Thinking, Making, Breaking is a new type of structures textbook written for those who prefer to learn about buildings using hands-on, creative problem-solving techniques. Instead of focusing only on formulas and diagrams, this book teaches concepts before calculations and how principles of structural and material behavior can be applied to the design of […]