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Data and Analytics: The Achilles’ Heel of Luxury Brands

This blog was contributed by The Luxury Institute. Over the past 12 months, Luxury Institute CEO Milton Pedraza heard one recurring theme: most are dissatisfied with the state of their group’s or brand’s data and analytics resources and capabilities. When Pedraza mentioned to a top luxury retail CEO that his brand could now access the […]

2021 Transportation Report Reveals Soaring Demand, Unprecedented Price Increases

Vancouver, BC – Soaring demand for truck tractors and other transportation assets caused unprecedented price acceleration in the sector in 2021. With its February 2022 Market Trends Report, Ritchie Bros. looks at used truck and trailer sales last year, with in-depth charts outlining volumes, median pricing, and more by asset category. Mitigating factors such as […]

AIM Research Points to Top Social Media Platforms Used for Business vs. Personal

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research on how business professionals use social media. The study found that building professionals use slightly different social media sites for business versus personal use. Even with the social media explosion during the pandemic, AIM researched indicates that Facebook […]

AIM Research Validates Pandemic’s Impact on Social Media Use by Professions

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research on the impact COVID-19 pandemic has on use of social media for business. The study found that the majority of building professionals indicate the COVID-19 pandemic has some impact on their use of social media and online platforms. […]

AIM Research Finds Social Media as a Reliable Source for Business

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research evaluating the reliability of business information in social media. The study found that building professionals find the information on social media to be fairly reliable and useful to their job. The AIM researched found that interior designers and […]

AIM Research Reveals Ways to Build a Better Social Media Presence for Business

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research on improving product content on social media for business. The study found that manufacturers need to make sure the information they provide in social media and online is relevant, factual and easy to find. Social media for business […]

Quiet Down! Research Shows Perspective on Appliance Noise Shifting During COVID-19

Acoustic engineering is one of the compelling trends talked about during the CES 2022 show in Las Vegas. It is a topic well known to Quiet Mark, the global certification program associated to the UK’s Noise Abatement Society (est 1959). They asked an important question that every electrical appliance manufacturer needs to take into consideration: […]

AIM Research on Social Media Use by Professions Shows it’s Here to Stay

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research on the future use of social media for business. The study found that most building professionals indicate they will use social media and other types of online channels the same or more over the next few years. The […]

Pros and Cons: Recent AIM Research Points to the Impact Social Media has on Business

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research on some of the advantages and disadvantages that professionals have with using social media for work. The study found that building professionals use social media for business because it is easy to use, can reach large audiences and […]