‘This Storm Blows!’: When Do Tweets Help or Hurt Your Business?

How can designers, contractors and manufacturers of building products best approach social media following a disaster such as Hurricane Sandy? Heartfelt concern and helpful tips are preferable to overt promotions that try to take advantage of others’ misery and misfortune.

Clients, Cost and Construction: What Counts to Designers

When Accountability Information Management, Inc. (AIM) asked designers at the 2011 Fall High Point Market to name the factors that influenced their design decisions, clients came out on top. Nearly half of all respondents cited the “client.” But what does it mean to give the client what she wants.

Pantone, The Crayola of the Interior Design Industry

  Color is a total language that embraces everything from fashion and accessories to interiors, industrial design and cosmetics, according to Pantone® Inc., the world-renowned authority on color and provider of color systems and leading technology for the selection and accurate communication of color across a variety of industries. Pantone celebrates color and is always […]

4 Ideas for Pintastic Pinning

I love Pinterest. The inspiring images of kitchen designs, beautiful bathrooms, travel getaways and more are hard to resist. As we all explore this newish social media site, though, there is much to learn about how to best use Pinterest.

Sell and Design with the Next Step in Mind

Because homeowners are more inclined nowadays to remain in their homes as they age, it’s important to incorporate universal design elements that meet current needs–and what clients may need years later. The same holds true for families.

Make it Splash!

Yes, there’s a highly practical side of having a backsplash. Of course, we love the highly decorative side, too.