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Accountability Information Management

About Accountability Information Management
Accountability Information Management, Inc. (AIM) is a full-service B2B marketing research and information management company specializing in innovative, custom-designed research and analytical data services to support and enhance clients’ strategic business decisions. AIM enables clients to measure critical market parameters in order to stay connected to their customers, the competition, suppliers and the ever-changing market environment. AIM has been conducting B2B and B2C building industry research for more than 25 years.
For more information, visit www.a-i-m-com.

Articles about Accountability Information Management

Sell, Buy, Renovate or All Three - Snapshot Image

Sell, Buy, Renovate… Or All Three?

After seeing year-over-year increases in home sales and renovation activity since 2018, Accountability Information Management (AIM) conducted an online survey in December 2021 to take a closer look at the specifics of exactly what homeowners had planned for 2022.

AIM Research Points to Top Social Media Platforms Used for Business vs. Personal

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research on how business professionals use social media. The study found that building professionals use slightly different social media sites for business versus personal use. Even with the social media explosion during the pandemic, AIM researched indicates that Facebook […]

AIM Research Validates Pandemic’s Impact on Social Media Use by Professions

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research on the impact COVID-19 pandemic has on use of social media for business. The study found that the majority of building professionals indicate the COVID-19 pandemic has some impact on their use of social media and online platforms. […]

AIM Research Finds Social Media as a Reliable Source for Business

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research evaluating the reliability of business information in social media. The study found that building professionals find the information on social media to be fairly reliable and useful to their job. The AIM researched found that interior designers and […]

AIM Research Reveals Ways to Build a Better Social Media Presence for Business

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research on improving product content on social media for business. The study found that manufacturers need to make sure the information they provide in social media and online is relevant, factual and easy to find. Social media for business […]

AIM Research on Social Media Use by Professions Shows it’s Here to Stay

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research on the future use of social media for business. The study found that most building professionals indicate they will use social media and other types of online channels the same or more over the next few years. The […]

Pros and Cons: Recent AIM Research Points to the Impact Social Media has on Business

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research on some of the advantages and disadvantages that professionals have with using social media for work. The study found that building professionals use social media for business because it is easy to use, can reach large audiences and […]

Time Spent on Social Media for Work is Rising

Accountability Information Management, Inc. (AIM), a leading B2B research company, recently published a new AIM Snapshot research on the how much time professionals spend using social media for business. The study found that overall professionals spend approximately an hour a day on social media, online networks and digital sharing sites for work. And there are […]