Rosemarie Rossetti, Ph.D. is a powerful, internationally known speaker, trainer, consultant, author, and publisher who walks her talk. On June 13, 1998, Rossetti’s life was transformed when a 3 1/2 ton tree came crashing down on her. Her life was changed in that instant! In her new webinar, A Universal Design Approach: Best Practices in […]
Lineadecor’s CEU Course Taps Unique Attributes of European Cabinets
This course is registered with the AIA/CES for continuing professional education for 1.0 LU upon completion. The program will discuss how architects and designers can get a better understanding of the market today by conducting targeted research. Attendees will discover how research can provide customer insights and help formulate marketing strategies. Presenter: Jim Nowakowski, President […]
Knowing how to navigate your business message can be a daunting task. With so many channels available, too often a business’s website is only an afterthought. This course challenges you to think differently about the way you are representing your value proposition via your web presence.
The world of social media has generated significant attention and interest. Knowing how to navigate your business messages within these diverse and growing platforms can be a daunting task.
The program will discuss how architects, designers, and other professionals can get a better understanding of the market today in regards to servicing their customers with advertising. You will gain a better understanding of the different types of advertising tools to keep your services forefront to your customers.
Designed especially for today’s executives in a difficult economy, this course brings together proven tactics that will help increase sales. Specifically, it will empower you by “taking control” of finding new customers and nurturing them. It all begins with control and understanding of how customers and prospects consume, create and distribute information. Then, it shows you your role in that three-part dance, and how to find, attract and nurture new business.
Designed especially for today’s executives in a difficult economy, this course brings together proven tactics that will help increase sales and reach new customers. It focuses on presenting the results of comprehensive research that surveyed end users in facilities – the people who hire architects, designers and engineers. Research results are compared to the previous study from 2014. The results will stimulate thinking for the professional firm, and help them shape their marketing presentations to gain new business and retain current customers.
The program will discuss how architects can get a better understanding of the market today in regards to servicing their customers through the use of personal contact: calling. You will gain a better understanding of the different types of phone techniques to keep specialized services forefront to their customers.